Putting the patient first at CANO

Putting the patient first at CANO

Stephanie and I travelled to Quebec City from October 26th to 29th to attend the 26th Annual Canadian Association of Nurses in Oncology (CANO) conference. The theme of this year’s conference was Patient Engagement and given that patients are at the heart of all that we do and that oncology nurses are critical stakeholders in delivering patient-centric cancer care, we felt this this would be a good fit and excellent learning opportunity for us.

With over 600 oncology nurses from across the country in attendance at CANO, it was clear that they are very eager to share with and learn from one another. We noticed that regardless of the topic of the many symposia that were offered, attendance was always virtually at capacity, even in the early morning hours, indicating that even if the disease area did not directly apply to a given nurse’s practice, their commitment and willingness to learn was certainly present. (more…)

Rebranded, refreshed, and refocused!

Rebranded, refreshed, and refocused!

Welcome to the deconstructed, reanalyzed, and energized FUSE Health website! fusehealth.ca is the phenotype of our recent rebranding exercise, which began somewhat predictably with an exploration of our team’s core values and culminated, as fate would have it, with mouth swabs and gel electrophoresis.

As you scroll through our site, you will notice DNA bands from various members of the FUSE Health team. Why did we feel DNA reflected FUSE Health’s personality so well? Given that our modus operandi has been to hire candidates with strong health science backgrounds, it all made sense that deoxyribonucleic acid would reveal itself to be the theme that best represented our approach to health and pharmaceutical communications. (more…)